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- "The Jeep Family of Vehicles," 1961 - Kaiser Motors purchased Willys-Overland, including its successful Jeep brand, in 1953. Kaiser ended passenger car production to focus on Jeep runabout, truck, and van models. Under Kaiser's ownership, Jeep introduced important models like the CJ-5, the Wagoneer and luxury Super Wagoneer, the Gladiator pickup, and the Jeepster and Jeepster Commando. American Motors purchased Kaiser Jeep in 1970.

- 1961
- Collections - Artifact
"The Jeep Family of Vehicles," 1961
Kaiser Motors purchased Willys-Overland, including its successful Jeep brand, in 1953. Kaiser ended passenger car production to focus on Jeep runabout, truck, and van models. Under Kaiser's ownership, Jeep introduced important models like the CJ-5, the Wagoneer and luxury Super Wagoneer, the Gladiator pickup, and the Jeepster and Jeepster Commando. American Motors purchased Kaiser Jeep in 1970.
- 1966 Ford Cars & Trucks for Recreation, October 1965 - Ford tapped into the booming post-World War II recreational travel market with this sales brochure for 1966. Family station wagons, powerful cars for towing trailers, and Econoline vans and F-series trucks equipped for camping were all featured. The brochure also spotlighted the new Ford Bronco, a four-wheel-drive model that competed with the Jeep CJ-5 and the International Harvester Scout.

- October 01, 1965
- Collections - Artifact
1966 Ford Cars & Trucks for Recreation, October 1965
Ford tapped into the booming post-World War II recreational travel market with this sales brochure for 1966. Family station wagons, powerful cars for towing trailers, and Econoline vans and F-series trucks equipped for camping were all featured. The brochure also spotlighted the new Ford Bronco, a four-wheel-drive model that competed with the Jeep CJ-5 and the International Harvester Scout.
- Three Men in a 1914 Jeffery Quad - The Jeffery Company, and its successor Nash Motors, built Quad trucks from 1913 to 1928. All four wheels were powered, all four wheels were used in steering, and special differentials allowed all four wheels to move independently as traction conditions required. Quads were equally at home in mud, in snow, or on the battlefield.

- 1914
- Collections - Artifact
Three Men in a 1914 Jeffery Quad
The Jeffery Company, and its successor Nash Motors, built Quad trucks from 1913 to 1928. All four wheels were powered, all four wheels were used in steering, and special differentials allowed all four wheels to move independently as traction conditions required. Quads were equally at home in mud, in snow, or on the battlefield.
- Razorback Dune at Silver Lake Sand Dunes, circa 1970 - Michigan's Silver Lake Sand Dunes, located between Muskegon and Ludington, are part of a series of dunes along Lake Michigan's eastern shore. They were formed by wind blowing over sand left by glaciers some 10,000 years ago. Visitors to Silver Lake Sand Dunes could ride in specially modified vehicles with wide tires suited to the sandy terrain.

- circa 1970
- Collections - Artifact
Razorback Dune at Silver Lake Sand Dunes, circa 1970
Michigan's Silver Lake Sand Dunes, located between Muskegon and Ludington, are part of a series of dunes along Lake Michigan's eastern shore. They were formed by wind blowing over sand left by glaciers some 10,000 years ago. Visitors to Silver Lake Sand Dunes could ride in specially modified vehicles with wide tires suited to the sandy terrain.
- "The Sun Never Sets on the Mighty 'Jeep'... Jeep Planning" Trade Catalog, 1946 - Willys-Overland built more than half of the 650,000 jeeps manufactured for the Allies during World War II. Afterward, Willys sold civilian versions. The company marketed its civilian Jeep as a functional, versatile vehicle suitable for many different jobs -- from pulling farm equipment, to plowing snow, to simply running errands around town.

- 1946
- Collections - Artifact
"The Sun Never Sets on the Mighty 'Jeep'... Jeep Planning" Trade Catalog, 1946
Willys-Overland built more than half of the 650,000 jeeps manufactured for the Allies during World War II. Afterward, Willys sold civilian versions. The company marketed its civilian Jeep as a functional, versatile vehicle suitable for many different jobs -- from pulling farm equipment, to plowing snow, to simply running errands around town.
- Total Performance Accessories for 1966 - Ford advertised available accessories for many of its popular models in this 1966 brochure. The all-new Ford Bronco was featured prominently. The multi-purpose Bronco was introduced to compete with similar vehicles like the Jeepster Commando and the International Harvester Scout. Ford built its "Total Performance" marketing campaign around the company's many racing successes.

- 1966
- Collections - Artifact
Total Performance Accessories for 1966
Ford advertised available accessories for many of its popular models in this 1966 brochure. The all-new Ford Bronco was featured prominently. The multi-purpose Bronco was introduced to compete with similar vehicles like the Jeepster Commando and the International Harvester Scout. Ford built its "Total Performance" marketing campaign around the company's many racing successes.
- Man Driving a Jeffery Quad Loaded with Hay, 1913-1928 - The Jeffery Company, and its successor Nash Motors, built Quad trucks from 1913 to 1928. All four wheels were powered, all four wheels were used in steering, and special differentials allowed all four wheels to move independently as traction conditions required. Quads were equally at home in mud, in snow, or on the battlefield.

- 1913-1928
- Collections - Artifact
Man Driving a Jeffery Quad Loaded with Hay, 1913-1928
The Jeffery Company, and its successor Nash Motors, built Quad trucks from 1913 to 1928. All four wheels were powered, all four wheels were used in steering, and special differentials allowed all four wheels to move independently as traction conditions required. Quads were equally at home in mud, in snow, or on the battlefield.
- Group of People Riding in a Jeffery Quad, 1913-1928 - The Jeffery Company, and its successor Nash Motors, built Quad trucks from 1913 to 1928. All four wheels were powered, all four wheels were used in steering, and special differentials allowed all four wheels to move independently as traction conditions required. Quads were equally at home in mud, in snow, or on the battlefield.

- 1913-1928
- Collections - Artifact
Group of People Riding in a Jeffery Quad, 1913-1928
The Jeffery Company, and its successor Nash Motors, built Quad trucks from 1913 to 1928. All four wheels were powered, all four wheels were used in steering, and special differentials allowed all four wheels to move independently as traction conditions required. Quads were equally at home in mud, in snow, or on the battlefield.
- General John J. Pershing Standing in Front of a Jeffery Quad at the Mexican Border, 1915 - The Jeffery Company, and its successor Nash Motors, built Quad trucks from 1913 to 1928. All four wheels were powered, all four wheels were used in steering, and special differentials allowed all four wheels to move independently as traction conditions required. Quads were equally at home in mud, in snow, or on the battlefield.

- 1915
- Collections - Artifact
General John J. Pershing Standing in Front of a Jeffery Quad at the Mexican Border, 1915
The Jeffery Company, and its successor Nash Motors, built Quad trucks from 1913 to 1928. All four wheels were powered, all four wheels were used in steering, and special differentials allowed all four wheels to move independently as traction conditions required. Quads were equally at home in mud, in snow, or on the battlefield.
- "The All-Purpose Vehicle for the Farm: The Universal Jeep," 1946-1949 - Both Willys-Overland and subsequent brand owner Kaiser Motors marketed the civilian Jeep runabout with the word "Universal" -- both as a slogan and as a model name. It was a fitting description for a functional, versatile vehicle suitable for many different jobs -- from pulling farm equipment, to plowing snow, to simply running errands around town.

- 1946-1949
- Collections - Artifact
"The All-Purpose Vehicle for the Farm: The Universal Jeep," 1946-1949
Both Willys-Overland and subsequent brand owner Kaiser Motors marketed the civilian Jeep runabout with the word "Universal" -- both as a slogan and as a model name. It was a fitting description for a functional, versatile vehicle suitable for many different jobs -- from pulling farm equipment, to plowing snow, to simply running errands around town.